Entrepreneurship in Developing and Emerging Economies

Product Description

Product Description

An engaging book that introduces students to the ‘practice’ of entrepreneurship in emerging and developing economies.

The predominant understanding of enterprise and entrepreneurship (E&E) has emerged from the perspective of industrialized and economically developed countries, largely ignoring emerging and developing economies (EDEs). Further, business and management students are considered ideal for innovating business ideas unlike students of law, physics or literature.  Therefore, the benefits of E&E education fail to impact a vast majority of students from EDEs.  Entrepreneurship in Developing and Emerging Economies breaks away from these two trends, presenting alternative pathways to students for ‘practicing’ (as opposed to ‘just learning’ about) E&E. The content is made approachable, accessible and relatable, and ‘no’ prior learning is expected.

The book uses non-technical language and introduces over 50 illustrative cases on enterprise and entrepreneurship from EDEs, aiding students to gain insights into the pre-start-up, start-up and growth phases of the entrepreneurial process. These phases are mapped into the three major sections—The Practices of Entrepreneurship, Enterprise Design and Start-up Enterprise Management. Each chapter moves ‘entrepreneurial thinking’ forward, helping students practice what they learn, retain new knowledge and understand the requirements to create new ventures and do business in an EDE context.

Key Features:

• Closely follows a learning-by-doing approach, with case study analyses and reflective exercises

• Chapters carefully designed to build familiarity, with photographs, illustrations and tables to aid readability and retention

• Valuable resources for instructors including multimedia content, relevant preparatory materials, learning outcomes, assignments, examination questions and associated marking criteria, among others 

Access codes and supplements are not guaranteed with used items.

About the Author

Ali J. Ahmad was born and schooled in Karachi, Pakistan. He teaches innovation at WMG, University of Warwick, UK, as a senior teaching fellow. His teaching, research and consulting activity is spread across Nigeria, Saudi Arabia, Pakistan and India. UniversityHe has supervised over 100 projects of final-year students and co-supervised a number of PhDs in the area of entrepreneurship.

Punita Bhatt was born in Allahabad, India. She is a research fellow at Aston University’s Centre for Research in Ethnic Minority Entrepreneurship. She has a PhD in business from Oxford Brookes University, an MA in economics and an MBA in finance from India. She headed Sony Corporation’s treasury in India and founded a start-up IT firm delivering multimedia solutions to schools.

Iain Acton is co-founder and partner at Disruptive Lemonade. He supervises students on University of Warwick’s MSc Innovation and Entrepreneurship programme and teaches the innovation module internationally for WMG, University of Warwick. His key strength is his multidisciplinary knowledge of design, marketing and business innovation strategy